The PROAbkhazia movement is aimed at disseminating objective information on Abkhazia, popularizing the republic among the representatives of other countries and peoples, acquaintance with its natural and cultural diversity.

Priority directions of activity of the youth movement "PROAbkhazia" are:

• popularization and preservation of the historical and cultural heritage of the Republic of Abkhazia;
• popularization and promotion of the tourism potential of the Republic of Abkhazia;
• Counteracting information wars that foment conflicts between peoples;
• assistance in expanding international relations and contacts of the Republic of Abkhazia;
• Dissemination of objective information on the Republic of Abkhazia.

The movement intends to involve the tools of public diplomacy with the involvement of the media, public figures as well as the representatives of the intelligentsia and the scientific and intellectual community.